ARMANI EXCHANGE
Women in charge, as this iconic image starring Alessandra Ambrosio and shot by Tom Munro sets the stage for the brand’s seismic regeneration
BLUEFLY.COM
An unexpected medium sets the brand apart across digital, ecommerce, print, outdoor, and packaging. Illustrations by Stuart Patterson @colorola
ARMANI EXCHANGE
BTS outtakes mixed to a popular dance track make everyone smile in this seasonal video, featuring Barbara Palvin and Alex Cunha
SNAPPLE
The first beverage brand to advertise on fresh fruit in supermarkets nationwide
ARMANI EXCHANGE VIDEOPAD
Fans create and share their own A|X fashion show on phone or tablet, in celebration of the brand’s 20th anniversary
MARINA ABRAMOVIĆ / SHOW OF FORCE FILMS
Lenticular promotional materials for award winning documentary film
ARMANI EXCHANGE
Same sex couples ignite awareness of the brand’s Valentine’s gift offering online and in-store. Featuring Irina Shayk, Marlon Teixera, Tamiris Freitas, and Clint Mauro
BLUEFLY.COM
In this early age of ecommerce, over 80% of Bluefly shoppers received orders at their office. This bag-in-box program linked the online experience to the offline, added convenience, and amplified brand exposure
ARMANI EXCHANGE
This charity retail concept garnered seismic global press coverage with window installations comprised of hundreds of condoms to promote safe sex for the Valentine's Holiday
ARMANI EXCHANGE
The underwear launch was as big as…well…
Clint Mauro photographed by Tom Munro, on-the-street interview story by Paper Magazine
